Why Now

On March 8, with launch events worldwide, Breakthrough took Bell Bajao (Ring the Bell) global.

One million men. One million promises calls on men worldwide to promise to take concrete action to end violence against women.


Men and women together have responded with outrage to recent dramatic acts of violence from Delhi to Cairo to Steubenville. We know that effective laws, courts, and cops are essential — but they are not enough. We need individual and community action to challenge the habits and norms that perpetuate violence.

Men, their allies, and their actions, can create that global tipping point, today. 

Together with our partners in South Africa, Brazil, Sweden, and more, we will secure one million promises in one year, starting March 8, 2013 (International Women’s Day).

With men as leaders and partners, we can build a world in which women are safe — and in which all of us live freely, fully, and without fear. 


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